Happy New Year
Practice Development News January 2010
 
We've come a long way in a few short years
 
CPAASP: IT Services for Professionals

 
2009 was a year of adoption for accounting technology services and solutions. The market has recognized the need for client portal technologies, online application deliveries, and centralized document management solutions, and these services are being integrated into professional practices of all sizes and types. Given the current trend, it seems amazing that just a few short years ago there was nothing of the sort available. In fact, it is difficult to remember what it was like without these tools - and without the use of the Internet. But it has not been that long.  Here is a brief review of where it came from, thanks to the Hobbes' Internet Timeline.
 

1981 BITNET, the "Because It's Time NETwork". 1982 DCA and ARPA establish the Transmission Control Protocol (TCP) and Internet Protocol (IP), as the protocol suite, commonly known as TCP/IP, for ARPANET 1983 Desktop workstations come into being, many with Berkeley UNIX (4.2 BSD) which includes IP networking software. 1984 Domain Name System (DNS) introduced; number of web service hosts breaks 1,000. 1986 Mail Exchanger (MX) records developed to allow non-IP network hosts to have domain addresses. 1987 First TCP/IP Interoperability Conference (March), name changed in 1988 to INTEROP; Number of hosts breaks 10,000. 1989 Number of hosts breaks 100,000

1990 Electronic Frontier Foundation (EFF) is founded by Mitch Kapor. 1993 InterNIC created by NSF to provide specific Internet services:directory and database services (AT&T) registration services (Network Solutions Inc.) information services (General Atomics/CERFnet) US White House comes on-line (http://www.whitehouse.gov/) President Bill Clinton, Vice-President Al Gore 1994 ARPANET/Internet celebrates 25th anniversary. 1995 Main US backbone traffic now routed through interconnected network providers; RealAudio, an audio streaming technology, lets the Net hear in near real-time; Traditional online dial-up systems (CompuServe,America Online, Prodigy) begin to provide Internet access; A number of Net related companies go public, with Netscape leading the pack with the 3rd largest ever NASDAQ IPO share value (9 August); The Vatican comes on-line 1996 Internet phones catch the attention of US telecommunication companies who ask the US Congress to ban the technology (which has been around for years)

1997 InsynQ delivers hosted application services to first client.


The explosive growth of the Internet, and the rapid expansion of solutions leveraging the network, has introduced a broad range of new capabilities and concerns for businesses and individuals alike.  With information technologies becoming more powerful and complex on a daily basis, businesses continue to seek ways to embrace new solutions which deliver better information and process support, while at the same time attempting to reduce risk and exposure.

InsynQ's managed application hosting services represent a way to take advantage of the Internet as the network, delivering secure and affordable IT services for the small business and growing enterprise.  We help make IT simple, and we've been doing IT since 1997.

 
Joanie Mann
InsynQ, Inc.

 
QuickBooks Desktops
in the Cloud

 

The term "Cloud Computing" is most frequently used as another way to refer to outsourced information technology management - the servers, the applications, and the data are located and managed at a location other than your own  - usually by a commercial service provider.  SaaS, or Software as a Service, is another name used for this type of computing approach.  "Cloud" solutions are accessed via the Internet, rather than being installed on your own computer.

 
Application hosting is essentially the same thing as Cloud Computing, where the servers/applications/data are provided and managed by a 3rd party (outsourcer).  Application hosting is different from Cloud computing or SaaS primarily in that you may purchase your software licensing rather than get it as part of the service.*  This also means that you could end your online hosting arrangement, and install the software on your own computers ("take your ball and go home").  This capability does not exist with most pure "cloud" or "SaaS" solutions.  For example, you could not install Google email on your own servers and run it in your own network.  It only exists on Google's servers.

The most evident benefit of "cloud" computing is anytime, anywhere access to applications and data and valuable business information.  These solutions allows users to access resources and be productive even when away from the office.  Cloud computing provides solution for mobile workers, or users in remote offices, too, and enables "home sourcing" (using at-home workers) or use of outsource companies or 3rd party contractors.  Cloud computing can also solves issues around having multiple business locations.

"Cloud" computing, SaaS, and application hosting can reduce or eliminate the complexity of information technology, and can reduce the cost of implementing and maintaining IT in a business.  Purchasing and installing servers and networks is no longer a requirement.  Maintaining, upgrading, and repairing all the hardware and systems is the job of the service provider.  Installing and updating application software is done by the service provider, and managing and protecting the data is part of the solution.

InsynQ's application hosting service is similar to cloud computing in that it offers many of the benefits of SaaS, but without the service or vendor lock-in. Our application hosting services allow the business to maintain the option to select additional (or alternative) applications or solutions for hosting, even extending or integrating hosted applications with other solutions that may be SaaS or cloud-based.  One of the biggest benefits of application hosting is that it allows a business to retain the option to return to localized technology - installing products on the local PC or network and ending the hosting service arrangement.  In short, application hosting services can help a business move to a cloud computing strategy without having to retrain users, convert data, or reduce future software and systems options.

Outsourced IT services and managed application hosting can reduce IT costs (or, at minimum, create predictability in IT costs) while at the same time delivering improvements in security, productivity and performance.  Application hosting services allow the business to implement new and complex solutions without the high upfront investment in hardware and networking infrastructure.  And most application hosting services include all system administration and management, so ongoing costs of managing and maintaining the systems is part of the monthly service fee.
 
  • Break/fix is no longer a "surprise" IT cost, because the service provider takes care of that.
  • Productivity losses are reduced due to high availability of systems and reduced down-time.
  • Protection of data reduces potential for loss, avoiding the need to rekey or recreate.
  • Services can be scaled to deliver as much or as little as the business requires.
  • End-user technical support is typically included with the service for no additional cost.
Moving to cloud computing via a hosting service allows you to improve your IT without retraining users or converting data because you can continue to use the software solutions you already use.  And quality application hosting providers give you high levels of disaster recovery and can help with business continuity in the event of a disaster.

With InsynQ's hosted application services, the business is no longer dependent upon a single physical location because services can be accessed from almost anywhere.  Services are also no longer tied to a specific computer or device, and can be accessed from just about any Internet-connected computer.  InsynQ services are delivered with high levels of redundancy in the datacenter to help keep systems running, and tiered backups and strict data management helps protect against data loss.

 
How might your business benefit?
 

*InsynQ is able to provide subscription (rental) licensing for a variety of applications such as Intuit QuickBooks Pro and Premier, Microsoft Office, Results Small Business and Enterprise CRM, Qvinci, and PrintBoss from Wellspring Software.
 
Turn to IT
Turning to IT When Times are Tough
 

 

When budgets get tight and the economic outlook is bleak, business owners and executives tend to turn to information technology departments and projects as a potential area for cost cutting.  The reason for this is that many businesses view IT purely as a cost center, making it a prime target when driving to reduce operating costs.  A recent survey by McKinsey & Company, however, indicates that the current trend is a bit different.

The new research indicates that many non-IT executives "seemed to have a developed a healthier appreciation for their information technology functions" according to Joe McKendrick in a recent  ZD Net article on the subject.  McKendrick mentions that business executives generally seem pleased with the way the information technology is helping organizations get through these difficult economic times, "navigating the rough seas" as he puts it.

"The survey also suggests that organizations that took the most advantage of information technology going into the recent downturn may have come out the strongest" observes McKendrick.

The McKinsey & Co Study, authored by Roger Roberts and Johnson Sikes, reported that the recent economic downturn actually increased awareness of the role information technology can play in improving business processes and reducing costs.  As for the quality of services delivered?  The study revealed that non-IT executives largely believe their IT functions responded effectively to the economic crisis. A majority said current performance in providing basic IT services is very or extremely effective.  In contrast, IT executives had a dimmer view of their performance, with only a minority being satisfied with service delivery levels.

There have always been questions about the alignment of information technology to the business need, and IT is often perceived as being out of touch with the business.  In this new research, McKinsey & Co indicate that IT executives are very aware of the issues of keeping up with the business and are finding innovative ways of addressing them.
 
InsynQ
About Us

 
InsynQ is an Application Service Provider, delivering quality hosted application services to a broad business audience since 1997.  When it comes to business technology, we learned very quickly that one size does not fit all.  This is why InsynQ specializes in the hosting and delivery of a variety of applications and business solutions - to provide our subscribers with the complete functionality they need to operate their enterprise.
 
InsynQ believes in working together with software developers and ISVs to ensure that your hosted application delivery performs as it should, and we work with channel resellers to connect customers to the implementation, service and support resources they need to get the most out of each solution.  It is our goal to be a good business partner for our ISVs, resellers, and subscribers, and to continually grow our "application ecosystem" to incporate the solutions and services businesses need.
 
Thank you for subscribing to our newsletter to learn more about our philosophy and solutions.  We look forward to working with you.
 
 
Joanie Mann, Managing Editor
CPAASP: The e-Accounting Center
3220 Rosedale St
Gig Harbor, Washington 98335
866-206-1781
 
In This Issue
QuickBooks Desktops in the Cloud
Turning to IT When Times are Tough
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